Games Localization

The video gaming industry is the poster child for globalization. The popularity of video games transcends geography, class, and culture such that virtually every gaming company must operate globally to capture any significant share of this $32+ billion dollar industry. The introduction of gaming consoles and handheld devices regularly creates a global media frenzy. In addition, explosive consumer demand and shrinking lifecycles for each version of popular games means products with faster to-market deliveries result in millions of dollars of additional revenue. To maximize market share, a full complement of localized games for all target markets is a necessity.

To succeed in this highly competitive industry, gaming companies require language support that delivers highly-nuanced content displayed within bleeding-edge software. The content in most games is developed for the tastes of consumers who adopt new lingo and idiomatic expressions regularly and demand that the games they play have the same level of cultural awareness that defines their lifestyles.

To deliver language that keeps up with the pace of change, leading gaming companies rely on Translations.com. By providing language support from qualified native speakers of the target market, we deliver language the gaming consumer demands. Moreover, Translations.com's production centers offer complete in-language testing and Quality Assurance services so that companies can rely on us to help them deliver their multilingual games to market simultaneously with the English language release.